Ports Network With Sports Network
September 2009 may conjure images of flying cars, robot maids, and meals in capsule form — it does to me, at least — but that hasn’t stopped the Stockton Ports from announcing a big-time promotion that will occur during this yet-to-actually-happen era of American history.
September 7th, 2009 marks, to the day, the 30th anniversary of the launch of ESPN. The Ports will commemorate this epochal moment in cable broadcasting by staging a game-long anniversary celebration. From the press release:
“The night looks to promote ESPN’s rich history as the “worldwide leader
in sports” and their support of baseball. The event will feature
between-innings games and skits themed around popular ESPN shows and
personalities. Throughout the game fans can enjoy memorable sports
highlights and participate in ESPN trivia to win merchandise and
Kudos to the Ports for announcing this promotion so early. Now, no other Minor League team will have the ability to usurp their glory by staging a competing “ESPN” promotion. As for what some of the between-innings games and skits could be…well, I’ll refrain from making any prognostications. Every I time I do that I turn out to be horribly wrong.
And, could it be possible that the Ports hope to gain some national coverage from this promotion? You, know, from ESPN itself? From the Ports’ perspective, ESPN may as well stand for “Extremely Shameless Promotion of a Network”.
There’s nothing wrong with that. As a wise man once (either Jesus, Horatio Alger, or Bo Diddly, can’t remember which): You’ve got to give a little to get a little.