Free Publicity and Foregone Conclusions
I had a blog post all ready to go this morning, but then a “big” “news story” came across my “desk”:
Last night, the Akron Aeros got a prominent shoutout on “The Daily Show.” The team’s recent “Nice 2 Meat You” burger caused the perpetually apoplectic Lewis Black to wax enthusiastic. Watch it HERE (the Aeros come in at the 2:25 mark).
And here’s the picture, first seen on this blog, that appeared on the show.
Touting the “Nice 2 Meat You” as a much-needed antidote to the beef-skimping Taco Bells of the world, Black held aloft a pair of ducats and claimed that he would be at the Akron Aeros home opener.
I caught up with Aeros food and beverage director Jason Kerton this morning, and he says that he had no idea that his creation was going to get a mention during Black’s latest broadside.
“I was falling asleep on the couch last night, and my phone started beeping left and right,” said Kerton. “I was getting a lot of texts from friends telling me that [Nice 2 Meat You] was on TV.”
And while no one wants Black to go into cardiac arrest while enjoying an Aeros game, the team would love to see him make an appearance at Canal Park this season.
“We’d give him the burger, a Three Dog Night, and anything else he wanted,” said Kerton. “But I’m still in shock that we were on the Daily Show. It was funny that we were on it, and even more funny that no one knew it was going to happen.”
Most teams ignore this special day of rodent weather prognostication, instead focusing their energies on Valentine’s Day. But in Norfolk, the Tides have put together a promotion with an extremely easy-to-predict result:
[We're not] taking any chances that a groundhog in Punxsutawney sees his shadow and curses everyone to six more weeks of winter.
Instead, the Tides have employed the weather-prognosticating services of Rip Tide, and they have even offered a bribe to the furry mascot. If Rip Tide doesn’t see his shadow – or just blatantly ignore his shadow all together – then the Tides will give 25 lucky fans a pair of tickets to the Tides game on Sunday, April 17.
And the stunning result? Rip Tide didn’t see his shadow, winter will soon be over, and fans may now enter into a drawing for free tickets. And, for maximum publicity, this all went down on a local morning news program. Good work, Rip Tide.
Meanwhile, the Portland Sea Dogs didn’t even make a pretense of pretending that a Punxsutawney prognostication had any meaning to them.
The team’s “Groundhog Day Special” is as cut-and-dry as a Saharan bodybuilder.
Regardless of whether or not the groundhog sees his shadow today, there are only 9 weeks before the Sea Dogs open the 2011 Season! Therefore the Sea Dogs have a special $9 ticket package offer for fans, good today only!
A different sort of mascot intrigue is going on over in Lancaster, as JetHawks mascot KaBoom is intimating that he may leave the real world for a virtual one.
As we inch our way closer to the 2011 season it seems as if JetHawks fans are all asking the same question; Is it true that KaBoom will join the next generation of Angry Birds?
Lancaster JetHawks Director of Promotions Jeremy Castillo addressed the issue early Monday morning, “At this point I can neither confirm nor deny the rumors. KaBoom and I have had a few closed door meetings, and he has expressed some interest in the game. That’s really all I can say at this time.”
If KaBoom does indeed join the next generation of Angry Birds, it would make him the first Minor League mascot video game character of all time. Let’s all salute this avian innovator: