Double Feature! RiverDogs and Hot Rods!

Since I didn’t post yesterday, and because we are entering a particularly “newsy” time of year, today will be devoted to TWO headline-worthy items. Let’s start with — you guessed it – food.

The Charleston RiverDogs have announced 2011’s signature dog — a frank following in the grand tradition of Pickle and Homewrecker. Food and beverage grandmaster John Schumacher writes that “our crack team of concessionaires have been working overtime in the test kitchen and scouring the State Fair Circuit far & wide for ideas.”

The result is “Pig On A Stick” — a foot long corn dog wrapped in bacon:

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Unlike more conceptual recent attention-getters such as the Three Dog Night, this one pretty much speaks for itself. And since I have attributed to it the gift of speech, I imagine it is saying “This bacon is suffocating me, it’s salty embrace inescapable.”

Speaking of embraces, the Bowling Green Hot Rods are embracing Facebook at a heretofore unheard of level. May 18 will be “Facebook Fans” night, an evening devoted to the mercurial whims of the team’s passionate social networking partisans.

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This one is quite literally a game-changer:

[T]he initial step of the promotion drives the team’s Facebook fans to recruit new members to add to its following…..Until April 18, for every 200 additional fans that ‘Like’ the team on Facebook (up to 10,000), the Hot Rods will reduce ticket prices by 50 cents for all of its Facebook fans on May 18. This means for every 1,000 new fans beyond the current 7,000, box seat ticket prices drop $2.50 from their face value of $10.

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Starting next Monday and continuing every week through the beginning of the season, the team begins phase two of the promotion. Each week a new element…will be posted on the team’s Facebook page for fans to vote on. The first element on February 21 will have fans select what time the game starts…Additional elements include which uniforms the Hot Rods will wear and what food and merchandise items will be specially priced for the game…Hot Rods Facebook fans will also be incorporated into several game day activities ranging from on-field promotions, first pitch opportunities, and meetings with Hot Rods players and coaches.

Like a serialized novella, this is going to take a long time to play out. You can count on me for periodic updates and observations, as it should be quite interesting to see this one develop.

benjamin.hill@mlb.com
twitter.com/bensbiz

2 Comments

…..I want one.

YUMMMMMMMM . I’ll take one also

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