Pickin’ Names and Pitchin’ In

One of the biggest pieces of news from this past offseason was that the city of Pensacola will be hosting a Double-A Southern League team in 2012 (read all about it HERE).

And — surprise! — this team needs a name. Following standard Minor League Baseball operating procedure, a “Name the Team” contest has been devised and today the finalists were announced: Redbones, Loggerheads, Blue Wahoos, Mullets, Aviators, and Salty Dogs.

The Pensacola News Journal,  a co-sponsor of the contest, explains: It’s a group of nicknames with ties to the U.S. Navy (Aviators), fishermen (Salty Dogs), Gulf species (Mullet, Blue Wahoo), endangered species (Loggerheads), and hunting dog (Redbone), also the name of a 1970s rock band.

The reference to Redbone being a ’70s rock band seems a little gratuitous, so I’m going to assume that writer Bill Vilona was already a fan. But beyond that this is pretty much par for the course, a consistently irreverent group of choices with ties to local wildlife and industry as well as the parent club (Redbone, natch).

Voting begins tomorrow at the newspaper’s website, and runs through the 15th. The new name will be announced on the 23rd, at which point “a logo, team colors and slogans will be created.”

Not at all surprisingly, Plan B Branding will be doing the creating.  The well-established logo and ideas company has been through this identity-creation rigmarole before, with successful and highly-publicized entities such as the Lehigh Valley IronPigs, Richmond Flying Squirrels, and Omaha Storm Chasers.

And, apropos of nothing, Pensacola Rigmaroles is a pretty cool-sounding name.

Pensacola will become the Southern League’s second Floridian market, joining the Jacksonville Suns. Yesterday, the team sent out a press release drawing attention the exemplary way in which the team utilized its day off.

The Jacksonville Suns spent their travel day on Tuesday helping victims of last Wednesday’s tornados and severe thunderstorms in Pratt City, Ala., just north of Birmingham.

The Suns volunteered at the American Red Cross’ Pratt City Disaster Resource Center at the Scott School just blocks from where tornados damaged countless numbers of homes. Pratt City lost nearly 1,000 homes due to last Wednesday’s tornado damage.

Photo Credit: Roger Hoover, Jacksonville Suns

Front Row: Jhan Marinez, Luke Montz, Kevin Mattison. Back row L-R: Joey O’Gara, Dan Jennings, Omar Poveda, Benjamin Todd Jealous of NAACP, Peter Andrelczyk, Corey Madden, and Ryan Curry.

Sometimes the segues come easy, and today is one such day. Check out Kevin Mattison in the bottom right hand corner of that picture — clearly he would be right at home at tonight’s “Mustache Mania” promotion. This celebration of upper lip follicle accumulation has been officially endorsed by the esteemed American Mustache Institute.

And speaking of promos, which I am almost always speaking of, we are fast approaching the time of year in which my inbox is inundated with YOUR promo recaps, pictures, and videos. My livelihood depends on just this.

benjamin.hill@mlb.com

twitter.com/bensbiz

4 Comments

I’d have to vote for the ‘Salty Dogs’, personally. Great news on the Suns. That’s the stuff real baseball fans like to read.
–Mike
‘Minoring In Baseball’

Hey, Ben. While traveling through Missouri this past week, I stopped and saw a Springfield Cardinals game. One of their between innings things was a sort of eating contest, where contestants had to eat as many crackers as they could. During the eating frenzy, they played Weird Al’s “Eat It,” and I thought of you and laughed.

Thanks, I always appreciate hearing about Minor League Baseball teams incorporating Weird Al into the game experience. And there is room for so much more…

Pingback: Pensacola Provokes Pedagological Pursuits « Ben's Biz Blog

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