Making Something Out of Nothing
Those with memories exceeding that of a pigeon will recall that two weeks ago the Peoria Chiefs generated a firestorm of national media attention with their “LeBron James Replica Championship Ring Giveaway.”
The joke, of course, was that fans would receive nothing at all.
But giving away “Nothing” is harder than it looks, an endeavor that opens a jumbo-sized philosophical can of worms. The Chiefs dealt with the issue by setting up a display on the concourse and asking fans to imagine what could have been.
Following three photos: Dennis Sievers, Peoria Chiefs
As you can imagine, such a detailed promotion requires the full teamwork of the entire staff. Congrats, guys, for making something out of nothing.
The Chiefs’ promo (chronicled HERE by a local news station) was the harshest attack on LBJ since the 1964 presidential campaign, so let us now lighten the mood and let love in.
On June 17, the Richmond Flying Squirrels took the now familiar “Diamond Dig” promotion to the next level. Director of community relations and promotions Christina Shisler writes:
We hid four rings, three single-knot 14 karat white, yellow and rose gold promise rings showcasing two petite diamonds each, retailing at $451….And then our big prize was a petite estate diamond ring – half a carat, in a beautiful 18 karat yellow gold setting, retailing at $1,895!
The Diamond Ring was the third one found and when the lady found it, her then boyfriend (and a minute later fiancé!) ran onto the field, got down on one knee and proposed right there on the spot that she found the ring in the dirt.
This is the most adorable in-stadium proposal since Broccoli got down on one knee in Reading last season.
And speaking of Reading, earlier this month thousands of fans arrived at the ballpark early…
in order to receive this:
But the splendor of the Cole Hamels Garden Gnome pales in comparison to the R-Phils’ latest dessert offering:
Very few things are as quintessentially American as eating 24 scoops of Sour Patch Kids-bedecked ice cream out of a full-size batting helmet at a Minor League Baseball game. Except, you know, actually becoming an American at a Minor League Baseball game. I covered the Toledo Mud Hens’ Naturalization Ceremony on my most recent road trip, and was quickly reminded that the Hens aren’t the only team that have staged such an event.
The Memphis Redbirds hosted a Naturalization Ceremony last July 4th, and are planning on doing so this year as well.
May your children, and your children’s children, enjoy a life of miniature garden gnomes, buried diamonds within diamonds, and satirical celebrations of professional basketball failure.