Results tagged ‘ Frederick Keys ’
Leaving On a Jet Plane
The most pressing thing that needs to be conveyed at this moment in space and time, from a blogging perspective, is this: next week there will be no new blog posts. This is because I’m taking a a week-long respite from Minor League Baseball, in the form of a vacation.
When I return, it will be nearly March. And if it’s nearly March it’ll nearly be baseball season. Therefore, it’ll be time for me to make some plans — where to go, who to see, and how to best cover this multifarious entity known as Minor League Baseball.
Suggestions welcome, and appreciated! Unique content is key, so please get in touch with any knowledge you may have about any particular corner of this Minor League universe.
I look forward to your reply. But, in the meantime, here’s a nice-sized portion of that typical Biz Blog content you’ve come to know and tolerate.
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As I’ve mentioned before, we’re in the midst of “promotion unveiling season.” One of the more interesting ones to come down the pike this week comes courtesy of the Memphis Redbirds, who have put an interesting spin on the increasingly prevalent “social media” sub-genre.
Reports the team:
The first 500 fans through the gates that use Twitter can write down their Twitter username, allowing the Redbirds to follow them. Prior to the game, a Twinterview will be held with one of the Memphis Redbirds players. Twitter handles from each player will also be included on their headshots on the Redbirds’ new video board.
Fans will be encouraged to take a photo from where they sit at the ballpark and share it on Facebook. Adding their seat location to the picture caption will give them a chance to win a social media themed prize during the game. One fan will also receive a prize pack that includes a bird watching book, a team-signed hashtag and a box of figurines containing 140 characters.
Not surprisingly, my favorite aspect of this promo is the “prize pack.” I look forward to seeing what a “team-signed hashtag” looks like, and, especially, what sort of figurine characters end up in the box.
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My last post had a Valentine’s Day emphasis, but now that particular holiday is firmly in the rear-view mirror. Or, is it? In honor of the Red Sox’s new manager, the Lowell Spinners are hosting their own “Valentine’s Day” on July 14.
Ya gotta love it:
The first 1,000 fans through the gates will receive a pink Bobby Valentine’s Day Spinners’ baseball. Fans who do not receive a baseball will be rewarded with Valentine’s candies and cards so no fan is left lonely on Bobby Valentine’s Day.
The concourse will feature a Valentine’s card swap area, with Valentine’s available for younger fans to give to each other, leave for their favorite Spinners players or, of course, leave for Bobby Valentine. The area will also have an abundance of Valentine’s Day favorites, including Hershey’s Kisses and NECCO Hearts.
Outside of Valentine’s Day, the Spinners will also salute Bobby Valentine by exploring some of their favorite Bobby V-isms. The concession stand will feature wrap sandwiches, in honor of their inventor, and the team will celebrate Bobby’s fabulous ballroom dancing moves, with a between innings dancing contest.
As I mentioned on Twitter earlier this week, a component that needs to be added to this stellar promo is a mustache giveaway. And all fans in disguise should get in free!
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A reasonable question to ask at this juncture is “who cares about any of this stuff? The world is ending!” The Frederick Keys understand such apocalyptic angst, and are therefore staging “Six Months Until the End of the World Night” on June 21.
“We will be paying tribute to what is supposed to be the end of life on earth with our six months til the end of the world celebration. Enjoy survival of the fittest events, last meal eating contests, zombie interns and more!” reported the team. “Oh, and there will be Keys baseball too.”
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If the above didn’t satiate your appetite for apocalyptic images, then perhaps this will.
Photo: Laura Brinkman
Yep, that’s Visalia Rawhide mascot Tipper with his ol’ buddy Newt Gingrich at Tuesday’s World Ag Expo.
“Newt Gingrich” sounds like a good name for a Zooperstars character. This beloved troupe of pun-obsessed inflatables are visiting Charlotte on May 26, with five of the characters confirmed. The team has launched a fan poll to determine the final two characters, with the choices as follows:
- Manatee Ramirez
- Yao Flamingo
- Jeff Gordog
- Centipete Rose
- Mackerel Jordan
- Nolan Rhino
A manatee, a clam, and a centipede walk onto a baseball field...
The triumvirate of above characters look like they could be gatekeepers to the afterlife, but fortunately we won’t have to deal with such matters for another six months. In the meantime, all you need is Like!
The New Hampshire Fisher Cats are aiming for 10,000 new Facebook fans this month, and will donate $5000 to New Horizons soup kitchen and homeless if this goal is met. So CLICK HERE and like away!
And you know what? That’s going to do it for me. I’ll be back on the blog come 2/27, but in the meantime please meditate on what you like about this blog, what you don’t, and what you’d like to see from it in the future. I’d love to hear it.
benjamin.hill@mlb.com
twitter.com/bensbiz
In the Year 2013…
My current “making do with what I’ve got” logo stance continues unabated with today’s post, as the lead item is this:
For those who need things spelled out for them — this is the logo for the 2013 Triple-A All-Star Game, an annual contest which pits two historically rich but misleadingly-named leagues against one another (International vs. Pacific Coast). As you can see, the 2013 edition will be taking place in Reno. The “biggest little city in the world” is home to the Aces, who played their inaugural season in 2009.
The lines orbiting the baseball in the above logo directly reference the sculpture that greets fans upon arriving at Aces ballpark:
Photo: DAVID CALVERT/RENO ACES
The logo was designed by Brandiose, who once upon a time in a faraway and distant land were known as Plan B Branding. Those looking for more insight into the company’s philosophy and history would do well to read this supremely simile-laden interview with co-founder Jason Klein on apennysworth.com
A sample:
Q: Logo designers sometimes fight disparaging perceptions ranging from proverbial snake oil salesmen to glorified finger painters. How do you persuade clients of the tangible benefits of identity design?
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Let’s move away from eloquent analogy and distant 2013 talk and back toward the present. Or, more accurately, the recent past. Whatever. Writing 500+ segues a year is exhausting.
Have you ever wanted an expedient tour of a Major League team’s offseason publicity event? The Frederick Keys have you covered, and then some:
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And how about something that could be happening in the near future. On Monday, the Tri-City ValleyCats put out the following on Facebook:
We are thinking about a Jimmy Fallon bobblehead this year at “The Joe!” He has ties to the area attending the College of Saint Rose and is a huge hit on Late Night with Jimmy Fallon Would you come for a Fallon bobblehead?
“Artists” rendering of said bobblehead:
As I remarked on Twitter: “Hopefully this idea doesn’t Fallon deaf ears!”
See, there’s a reason I get paid the big bucks. But if it’s small bucks you’re into, let it be known that the State College Spikes are desirous of a new Ike!
Guess that gives new meaning to the term “deer hunting season.”
Blogger…OUT!
benjamin.hill@mlb.com
twitter.com/bensbiz
Mounds of Miscellany
I have faith that I can do this, that I will get it right on the first attempt. Here it goes:
Bouillabaisse.
Success! Having spelled bouillabaisse correctly, there is nothing left to do but dive right into the bouillabaisse equivalent of a blog post — a little bit of this, a little bit of that, liberal amounts of seasoning, and plenty of time spent simmering.
I’m not sure any of this makes sense.
But who cares? There’s no turning back now! Upward and onward to a new logo!
Like Dunedin, Bluefield’s new look was prompted by parent Toronto’s recent identity overhaul. It’s a sharp and simple sartorial approach, befitting the no-frills Appy League atmosphere in which Bluefield resides.
In further logo news, the Omaha Storm Chasers unveiled an alternate mark yesterday.
...you probably think this logo's about you.
In other, non-visual news, the Memphis Redbirds recently became the first MiLB team (that I am aware of) to host a so-called “Twinterview.” Last week, team alumnus and current World Champion Daniel Descalso participated in a Twitter-based Q&A with the team’s fans (who submitted questions through the team’s Twitter account, along with the hashtag #twinterview).
My favorite exchange went as follows:
@memphisredbirds: Tell us one thing about you that the fans don’t already know. #Twinterview
@DanielDescalso: Hmmm…my last name literally means “no shoes” in Italian and Spanish.
Shoeless Dan
Congrats to the Redbirds for coming up with a creative way to engage with the fans during the offseason. The next “Twinterview” takes place tomorrow at 2 p.m. CST. John Jay is serving as the question recipient this time around.
You may remember that in October I devoted a post to the Frederick Keys’ “Volt Night”, a book release party/concert/kickball tournament in honor of a new cookbook being released by local culinary heroes the Voltaggio brothers. As opposed to reading my aforementioned blog, those wishing to see what the night was all about should check out this video:
Finally, let’s close out this latest (and therefore greatest) bouillabaisse with a short and sweet team-produced video. The Tulsa Drillers would like you to know that although you can take the bull out of the ring, you can’t take the ring out of the bull.
Or something like that:
benjamin.hill@mlb.com
twitter.com/bensbiz
Moving Right Along
I didn’t do a blog post yesterday because I was lacking a proper lead story to give it that necessary “oomph” right on out of the gate.
I’m still lacking one. But since silence equals death in the blogging game, carry on I must. So how about a late-arriving introspective mascot pic to start things off? This one features Rascal of the Harrisburg Senators, sharing a heartfelt moment with the team’s director of stadium operations.
The offseason is a particularly good time in which to engage in such idle contemplation, but not if you’re a sentient piece of commemorative bronze. As documented in a two-part blog post, “Millsy” the Carolina League Championship Trophy has been feverishly taking in the sights of Frederick (home of the Keys, 2011 Carolina League victors).
“Although I have come back to the town that I have enjoyed so much, it has been lonely sitting in the office since September 16th, when the Keys won the title,” writes Millsy, perhaps the world’s only literate trophy. “I took it upon myself to escape the inner sanctums of the Keys front office to go on adventures of my own around Frederick and now you get the chance to see them!”
Thus far, the highlight of Millsy’s adventures has been a pilgrimage to the final resting place of Francis Scott Key.
A more traditional way to pass the time during the offseason is to create an Office-influenced offseason video series called — wait for it — The Offseason. The Wisconsin Timber Rattlers were the first to launch such an endeavor, and the most recent to follow suit are the State College Spikes. Episode One, commence!
While the aforementioned Timber Rattlers have retired their version of The Offseason, the team continues to break ground in the lucrative field of recurring Minor League offseason videos. As previously noted, this year’s initiative is a series of “Spot the Difference” videos. On this, the latest installment, I was able to spot exactly one difference. A truly pathetic showing.
Meanwhile, we are just a few short hours away from the unveiling of the Pensacola Blue Wahoos logo — what will almost certainly be the most notable and attention getting mark of the offseason. While awaiting this momentous occasion, may I suggest that you pass the time with a bit of “Mascot Donkey Basketball?”
I’ll see you on Monday, the first weekday of the “Wahoo Cool” era of Minor League Baseball.
benjamin.hill@mlb.com
twitter.com/bensbiz
A Re-Volt Ink Development in Frederick
In 2010, the Frederick Keys staged “Volt Night” in honor of the acclaimed hometown restaurant owned and operated by celebrity chef Bryan Voltaggio.
Early-arriving fans received Bryan Voltaggio bobbleheads, but the real draw was the food. Voltaggio and his crew took over the concession stands for the evening, creating an improbable ballpark menu highlighted by items such as Dipping Dots Gazpacho (which would make for a great band name) and lamb hot dog with chow chow (which wouldn’t).
Volt Night made it’s return on Tuesday evening, this time as an offseason event celebrating the release of the new Volt Ink cookbook (penned by Bryan and his brother Mike). I posted the menu earlier this week, but since I live in a world free of restrictions here it is again:
I do not have any photos of Old Bay Popcorn, which is just as well since I’d probably make it my desktop background and then salivate over it in a daily display of craven covetousness. But here are a few of the items on offer.
The evening also included a cookbook signing, kickball game, and live music.
“Let us in!” demanded the assembled hordes!
Access granted!
The Voltaggio Bros were busy, of course. They had food to cook, questions to answer, books to sign and mascots to pose with.
Meanwhile, the hoi polloi sampled the concessions, took in some live music, and played (or watched) what had to have been a riveting game of kickball.
While most teams don’t have hometown celebrity chefs ready and willing to collaborate on ballpark promotions, I still think that this basic “Volt Night” concept should be applied to other markets. Reach out to the “top chefs” of your community, and have them put a new spin on ballpark concessions for an evening.
And, of course, if you have photos, videos, and anecdotes from offseason events then please send ‘em along. I am not content without content; the content keeps me content because otherwise I must contend with the gaping maw of the offseason, therein which lies an eternal void.
Good thing there are plenty of Minor League team-logo Jack O’ Lantern stencils to focus on. Those things are awesome.
benjamin.hill@mlb.com
twitter.com/bensbiz
Everything Old Is New Again
Those words, spoken so hauntingly by the Twin Peaks Giant (click the link!), have been echoing through my mind recently. Several seemingly unique events that have taken place this week that in fact have precedent in the not-too-distant past. Let’s take a look:
A rather amusing story came out of Toledo today, involving the almost-but-not-quite theft of one of the bronze statues located behind the Fifth Third Field scoreboard. Here are the statues in question, photographed during my trip to Toledo this past June.
But, as the Toledo Blade reports, on Sunday night the girl in pigtails on the far left was reported stolen:
Mud Hens employee Ken Westenkirchner called the police and filed a theft report. The Arts Commission of Greater Toledo, which manages the city’s public art, prepared for a media blitz to publicize the heist and bring the perpetrators to justice….
What Mud Hens officials and the arts commission did not know, however, was that the little girl in pigtails was safely stowed in a police property room. In the early morning hours of Saturday, two Toledo police officers discovered the statue about 20 yards from its original location. They booked it into a property room for safekeeping, according to their report…..
Apparently, nobody bothered to tell the Mud Hens or the art commission.
Later in the article, Toledo police speculate why the statue was removed in the first place.
Detective Tonya Rider said the bolts that anchored the statue to the sidewalk had been damaged. “I don’t know if it was a prank, if it got too heavy to carry,” she said. “I don’t know what the circumstances were. Maybe it was a case of buyer’s remorse.”
This saga comes on the heels of the near-tragedy that befell the Greensboro Grasshoppers last month, when the statue of iconic dog mascot Miss Babe Ruth went missing. Here’s a picture of the statue, in happier times.
Three days after the theft, Greensboro police caught the culprit and returned the statue (damaged paws and all) to NewBridge Bank Park. Seeking to make lemonade out of this thoroughly sour situation, the team then auctioned off the returned statue on eBay. The winning bid was $1025, with the proceeds donated to the Greensboro Police Department’s Canine Unit.
Moving on the inanimate to that which is imbued with life, it is also worth noting that this has been a fertile week for player performances of the National Anthem. A YouTube of Charlotte catcher Adam Ricks playing the anthem on his guitar was featured in Tuesday’s post, and yesterday Altoona pitcher Phil Irwin belted it out at at Blair County Ballpark. Check it out on the team’s Facebook page.
Mr. Irwin
A more random and unexpected instance of history repeating itself can be found in State College, which recently had its second comical base-stealing managerial ejection in as many years. It would be near impossible to top the original, when Spikes manager Gary Robinson autographed first base and awarded it to a young fan.
Fast forward nearly one year later — to yesterday. This time the ejected manager was Leo Gomez of the visiting Aberdeen IronBirds, who uprooted third base and walked across the diamond with it before unceremoniously tossing it aside. Spikes first baseman Alex Dickerson then played groundskeeper, jovially returning the base to its intended location. Check it out HERE.
Finally, there’s Jerry “The King” Lawler, a wrestling icon who has become a regular on the Minor League Baseball appearance circuit. When he last appeared on this blog he was knocking out a cauliflower, but his current adversary seems to be anyone with the gall to steal a crown from a perpetually smiling fast food mascot. This one comes courtesy of the Frederick Keys:
Thank goodness for conveniently placed concourse folding chairs. I don’t know what Jerry would do without them.
benjamin.hill@mlb.com
twitter.com/bensbiz
Red, White, and YouTube
We are careening toward what is sure to be an eminently enjoyable Holiday Weekend, and strenuous acts like “reading things on the internet” don’t hold much appeal at the present moment. So allow me to take you on out of the work week with a cavalcade of recent video masterworks to emanate from the Minor League landscape.
Let’s start with the one Minor League team that will NOT be celebrating July 4th: the Vancouver Canadians. Our neighbors to the North produced a Major League-spoofing commercial that is rapidly attaining viral status.
If that somehow hasn’t satiated your desire to see Minor League productions of Major League, then check out this recent “One-Minute Movie” put together by the Mahoning Valley Scrappers.
Staying within the always rich topic of “Ohio-based Minor League parody”, the Akron Aeros are promoting an upcoming appearance by soap star Patrick Drake by putting words into his mouth.
The next day the Aeros’ are trying to appeal to a younger segment of the female fan demographic with their “Princess Tea Party.” Mascot Orbit is doing his best to learn the proper etiquette.
The Aeros’ Eastern League compatriots Trenton Thunder don’t need to worry about selling tickets to this weekend’s slate of games, thanks to the presence of rehabbing superstar Derek Jeter. But not even Hall of Fame-bound Bronx icons possess the charisma of the team’s endlessly effervescent Bobby Baseball.
Also in possession of copious charisma if Montgomery Biscuits pitcher Chris Archer. Thursday is “Ladies Night” in Montgomery, and one lucky lady will win a date with the dashing right-hander:
Not as desirable to the ladies is new Frederick Keys’ mascot “Frank Key.” The freakishly large cranium might have something to do with that.
But the true indicator of any Minor League video’s success is how it plays in Peoria. And this one, from the hometown Chiefs, has been viewed plenty of times within the fine Illinois metropolis.
I’d say that the above definitively proves that rhythm is not a prerequisite of professional baseball success. Also not a prerequisite of professional baseball success: being human.
It’s not just a lazy stereotype, it’s the capital T Truth: Anatomically incorrect snakes take their celebrity airport pick-ups very seriously.
And that’s gonna conclude the blogging week. Enjoy the Holiday, and I’ll see you right back here at this very URL on July 5.
benjamin.hill@mlb.com
twitter.com/bensbiz
Keys, Kino, Bambino, Reno
At this time of year I feel like I’m manning the laser cannon in Space Invaders, blasting away at the relentless Minor League news stories falling methodically from the sky like so much alien detritus. No matter how adept my aim, however, I am always destroyed in the end.
But enough with the life metaphors, as Opening Day is approaching and there is simply no room for existentialist fatalism. There’s a new mascot to write about!
The costumed character in question is a relative rarity on the Minor League scene, as he is based on a Key historical figure, one whose martial maritime (mis)adventures inspired our National Anthem. Meet Frank Key of the Frederick Keys, based on Francis Scott Key and sponsored by the Tourism Council of Frederick County:
Frank Key, who joins long-time mascot Keyote at Harry Grove Stadium, will have his own adult fan club. Those who join “Frank Key’s Army” receive perks such as discounted merchandise and concessions, exclusive Q and A’s with staff and players, and the always enticing prospect of “unique fan experiences.”
In other mascot news, Tucson’s recently-unveiled Friar character now has a name: The Kino Bambino.
The team explains this Ruthian character thusly:
The long lost brother of the San Diego Padres’ Swinging Friar roamed the desert and arrived in Tucson for the March 25th Spring Training game. He dazzled the 11,000 fans that day, dancing and waving to screaming fans. The Tucson Padres front office marveled at their luck – the brother of the Swinging Friar showing up just weeks before the season!
Then the only question was – what to call him? After sorting through the hundreds of suggested names, one stood above the rest, the Kino Bambino. His name has a strong connection to the Tucson region, while also honoring the most famous baseball player of all time. The Kino Bambino, and Kino Stadium, are named after Father Eusebio Kino, the man who established 24 missions in the southwestern United States in the late 1600′s.
Quite fitting that a mascot with a religious background would come to the team after wandering in the desert. Kino Bambino is both on and from a mission.
From Keys to Kino to…uniforms? Sure, why not?
The Asheville Tourists unveiled their lunar-based logo some time ago, but it wasn’t until last week that the world got a look at the unis.
Click HERE for more pics, but I’ve got no time for such finger-activated endeavors. For the Reno Aces have unveiled some new gear, time to switch to ALL-CAPS:
For all road games, Reno will wear a gray and navy cap, which includes a new logo that features the Reno “R.” The team will debut this new cap during the April 5 exhibition game against the University of Nevada at Aces Ballpark.
Also, the Aces will wear an alternate white cap for select home games this season.
But before you can talk about logos, you have to have a name. Pensacola’s Southern League entry will begin play in 2012 (having re-located from Zebulon, NC), and the team is now accepting submissions in a “Name the Team” contest.
The only thing I can come up with is the “Pensacola Wars” and that’s not even funny. But what else is new?
benjamin.hill
twitter.com/bensbiz
A Day In the Life
Tomorrow, as it’s been said, is only a day away. And tomorrow’s tomorrow, when it becomes the present, presents a bountiful array of enticing presents to fans gracing Minor League ballparks with their presence.
Wishing to continue my reign as a preeminent prescient promotional prognosticator, I now present this truncated list of just what, exactly, is taking place tomorrow. Taken in toto, it serves to illuminate the the voluminous vitality of the Minor League landscape.
I know many of you would like to punch me in the face after reading the above two paragraphs, but you can’t. I’m light years away, and ensconced in bubble wrap.
To the list!
Hank Conger Bobblehead Giveaway (Arkansas Travelers) — In honor of the switch-hitting backstop who suited up for the team in ’08 and ’09.
William Seward Bobblehead Giveaway (Auburn Doubledays) — In honor of New
Yorkstate’s 12tgh governor, who suited up for the commonwealth from 1839-1842. He later served as Secretary of State under Abraham Lincoln. Now he’s a bobblehead.
Three World Record Attempts (Bowie Baysox) — As detailed in this week’s “Promotion Preview” column, the Baysox are attempting to reach new heights in the categories of “Most People Sitting on a Whoopee Cushion”, “Most People Doing ‘The Twist’”, and “Most People Engaged in Simultaneous Air Guitar.”
Farmer Axle Bobblehead (Bowling Green Hot Rods) — It’s “Agriculture Night” in Bowling Green, hence a giveaway featuring a tractor-driving mascot.
Lumberstock (Clinton LumberKings) — An all-day festival featuring live music, cornhole tournaments, and plenty of food and drink. “Wood”n’t you like to go?
Retro Jersey Giveaway (Corpus Christi Hooks) — An inimitable item mimicking the ’80s incarnation of parent club the Houston Astros.
Ryan Dempster Theme Jersey Auction (Daytona Cubs) — Proceeds benefit the Ryan and Jenny Dempster Family Foundation.
Buster Posey Bobblehead (Fresno Grizzlies) — If you want one of these then you better Buster move to Chukchansi Park.
Jimmy Hart Appearance (Lexington Legends) — The “Mouth of the South” attempts to devour Applebee’s Park.
Ladies Night w/ Rafe Hernandez (Mahoning Valley Scrappers) — The “Days of Our Lives”
star visits Eastman Field, delighting fans with hourglass figures.
Jacoby Ellsbury Bobblehead (Pawtucket Red Sox) — Free to the first 4000 fans age 14 and under. Or at least those, like Ellsbury, who can pass for 14.
Hacksaw Jim Duggan and Jerry Lawler Appearance (Richmond Flying Squirrels) — Because two legendary grapplers are always better than one, unless they gang up on you.
A few odds and ends before closing up shop:
– A new “Farm’s Almanac” feature is up now, about the Frederick Keys’ “Volt Night” and executive chefs in Minor League Baseball. “Volt Night”, in which Top Chef’s Bryan Voltaggio manned a concession stand, was a huge hit in Frederick (attracting a near-sellout crowd on a Tuesday night). The Baltimore Sun ran an excellent recap and photo gallery of the event.
– For sheer wordplay lunacy, it will be hard to top the Huntsville Stars’ September 6 promotion. The game will be preceded by the “Okra Win-Free Labor Day Marathon”. 103 people will split the duties of running the race (no one will “win”, see?) and okra will be a side dish in the steak dinner following the race. Plus, an invitation has been extended to Oprah Winfrey, who once ran a marathon. The entire event should be soundtracked by THIS.
– Finally, from the “Why Didn’t I Think of That” department, the Lancaster JetHawks have passed along word that they’re planning a “90210 Night” promotion for September 2. Get it? 9/02/10. It’s been right there in front of us, all along.
benjamin.hill@mlb.com
twitter.com/bensbiz
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