Results tagged ‘ Tulsa Drillers ’

It’s A 1-Derful World

As everyone is well aware, today is 11/11/11. This marks the only time in our lifetimes that the date will be represented with six ones across the board, and — of course! — anomalous occurrences should be celebrated.

Within Minor League Baseball there is an established precedent for numerically-inclined (and often absurdly intricate) date-related promotions, so this morning I monitored my Twitter and Facebook feeds with an unwavering sense of purpose. And Minor League Baseball, once again, did not disappoint. Some highlights of my searching:

The South Bend Silver Hawks offered fans a package, in which 11 tickets could be obtained for $11 between 11 and 11:11 a.m. Later, the team reported to me via Twitter that 24 of these packages (a total of 264 tickets) were sold.

– Perhaps inspired by the Silver Hawks, the Gwinnett Braves made the exact same offer at the last minute. “FANS- this just in- 11 tickets for $11!! You have until 11:11 AM to call in!” read the post on the team’s Facebook page.

In Asheville, the Tourists offered a deal that was good for all of one minute. At 11:11, all hats and t-shirts were available for $11.11 at the team’s “Tourist Trap” store (five hardy but certainly not tardy souls took them up on it).

– Somewhat similarly, the Daytona Cubs offered a 2011 team hat for $11 all day. And with the purchase of said hat, fans received a coupon good for $5 off a new 2012 logo hat. (As you may recall, the D-Cubs recently unveiled a new logo).

Finally, in State College (where nothing else of note is going on), the Spikes amply demonstrated their Facebook power. At 11:11, the team posted the following: 

‎’LIKE’ THIS POST FOR A CHANCE TO WIN! We need 111 people to LIKE this post!

If our goal is reached by 5 p.m. then we will randomly select one of the participants as the winner of TWO FREE SPIKES TICKETS and a MICHAEL ROBINSON SIGNED BALL (former Penn State QB and current NFL player). Happy 11/11/11!

As of this writing (2:30 EST), a whopping 164 people have already clicked the like button on the above missive. Impressive!

As I am writing this, 11:11 has yet to arrive on the West Coast. However, I have not come across any PST teams doing anything similar. Is this time zone disdainful of detail-oriented numerical promotions? Say it ain’t so!

And look at that! It ain’t so! At 11:11, the Fresno Grizzlies announced the following: For one day only, on Friday November 11, fans can get 11 Field Box vouchers for just $11 each (normally $16), as well as $11 in Grizzlies Bucks for FREE – that’s a $187 value for just $121!

Clearly, Minor League Baseball is #1.

In news of a non-sequitur nature, did you know that mascots have the power to create earthquakes?

What a load of bull.

benjamin.hill@mlb.com

twitter.com/bensbiz

10 From ’11

I’m as forward-looking as the next guy (whoever that may be), but nonetheless a longing backward gaze never hurt anyone. Right? RIGHT?

I sure hope so, because recent retrospective tendencies are continuing unabated with this: a look at some of the funniest/strangest/most evocative photos to have appeared on this blog during the 2011 season. It’s a feast for the eyes, so lather up those retinas and dive right in to the unparalleled visual extravaganza that is this post.

And we’ll start with one of my favorite recurring topics: Centenarian Ceremonial First Pitches! On April 7, Violet Smith celebrated her 109th birthday with the Great Lakes Loons. 109! I still can’t get over it. This woman was in high school when the U.S. entered WWI, and has lived long enough to see Franz Ferdinand re-incarnated as a British rock group.

Take Me Out…to the Ballgame!

DOB: April 7, 1902

Segueing once again from centenarians to sky-diving bulls, this picture of the Tulsa Drillers’ Hornsby remains my favorite mascot picture of all time.

The month of May provided what was probably the most famous picture to emanate from the Minor League landscape all year. Mark Gormus of the Richmond-Times Dispatch should be commended for this one, a thrilling snapshot of “Supermom” in action at a Flying Squirrels game.

Credit: Mark Gormus/Richmond Times-Dispatch

He’s not on the same level of heroism as “Supermom,” but who can forget Michael Restovich’s stint as “Cupman”?

Meanwhile, in Visalia, the Rawhide established themselves as the Cal League’s preeminent practitioners of age-based beauty contests. The winner of their “Belle of the Ballpark” competition was 96 years young, and very happy to have emerged victorious.

Photo Credit: Ken Weisenberger

The Rawhide’s Cal League cohorts in Lake Elsinore capitalized on the planking craze in memorable fashion. Here, the inimitable Grounds Crew Gorilla lays it all out atop an oven.

I don’t mean to pry, mate, but how’d you get up there?

Similar posture was utilized by David “The Human Cannonball” Smith when he was shot over the outfield fence at a Lowell Spinners game.

Have You Ever Been Suspended in Air? (Photo Credit: Jon Corneau/Lowell Spinners)

While it would be inconceivable for a player to be shot out of a cannon (at least in affiliated ball), sometimes they do find a way to participate in the promotions. One of the most enthusiastic was Frank Pfister of the Bakersfield Blaze, who gamely chugged away after losing a pre-game “Milk-Off” to members of the aforementioned Visalia Rawhide.

Photo credit: Chris Henstra/Visalia Rawhide

But humor can be milked from any situation. After the Boise Hawks misplaced their helmets prior to a late August ballgame, the team’s hitters were forced to borrow from the opposing Spokane Indians.

I’ll close this post with what may very well be the best photo ever taken of me, the world’s most self-loathing GREATEST Minor League blogger/itinerant solo traveler. Getting pied in the face atop a dugout while Mexican wrestling-enamored interns look on was a definite career highlight. The experience made me glad to be alive; thanks to the Akron Aeros for making it happen.

Minor League Baseball can be a beautiful thing sometimes.

benjamin.hill@mlb.com

twitter.com/bensbiz

The Sky’s the Limit

To begin today’s post, I’d like to share one of the greatest mascot photos of all time:

That sky-diving bull is Hornsby of the Tulsa Drillers. Jumping out of an airplane (why not?) was one of his last acts before undergoing a thorough overhaul. As part of an effort overseen by Mascot Doctor (and original Phillie Phanatic) Dave Raymond, the Drillers hired a full-time performer and and re-did the costume.

Meet Hornsby 2.0:

I think a good way to publicize the new Hornsby would be to make a video of him in a sushi restaurant eating soup, accompanied by the sounds of 2 Live Crew. The video would be called “Miso Hornsby.”

Never mind, sorry, strike that from the record. It’s just that if you can’t please everyone you’ve got to please yourself. And speaking of guardin’ parties, the 550-pound Ryan Howard Garden Gnome recently presided over the Reading Phillies humdinger of an Opening Night celebration.

A $10 million offseason renovation project always results in an extra-festive atmosphere!

Duck!

Ostriches!

Disco Briscoe!

But for many teams, the pomp and pageantry of Opening Day soon succumbs to cold, hard, reality. Emphasis on the cold. The Wisconsin Timber Rattlers are snowed out today, and yesterday evening West Michigan Whitecaps played a ballgame despite this being the scene earlier in the day:

But in the team’s own words: “If there’s snow on the field, play ball!”

Such frosty weather can be hazardous to mascots as well, as the Lake County Captains latest “Christmas Story”-themed giveaway dramatically illustrates. On July 23, one year after the “Skipper Leg Lamp“, the team is distributing this:

Keep Your Nose to the Foul Pole

Yes, Skipper’s nose magnetically attaches itself to the foul pole.

That’s all for me today, but before I go let me note that there is a NEW PROMOTION PREVIEW column and that FEEDBACK IS APPRECIATED! I want to be the Big Meech of Minor League Baseball writers, but instead feel like Hoover because all of my writing occurs in a vacuum.

I’m sure this has nothing to do with belabored, obscure, and obsessive compulsive wordplay.

benjamin.hill@mlb.com

twitter.com/bensbiz

Teaching the Business of the Ballpark

Thumbnail image for cougars.gifI recently dedicated a post to the topic of using Minor League Baseball as a tool to teach sports marketing. This was inspired by the fact that high school teachers and college marketing professors regularly link to my blog, using the content therein to explain how the industry operates and why.

But my blog operates strictly in the digital realm. Offering a more hands-on experience are the Kane County Cougars, who last season began to offer a series of high school sports business seminars. Cougars director of public relations Shawn Touney writes:

[W]e provide a presentation at the ballpark and tangibly show them our operation and answer any questions they might have about how we market our product, career opportunities, and nearly everything in between. And obviously, it drives some revenue our way and taps into a demographic that goes unnoticed in many Minor League parks.

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I never would have guessed the response we would get…What began as setting aside a single seminar session time for an April noon game became a series of three dates, with 2 seminars scheduled for each of those 3 dates, to accommodate the schools who were interested in attending. When it was said and done, we had just under 1,000 students representing nearly 30 high schools throughout Chicagoland. Marketing classes, business classes, entrepreneurship classes, accounting classes – it ran the gamut. I couldn’t believe how many teachers were appreciative that something such as this was offered, which tells me that a lot of teams (big league clubs included) have not considered this.

This year, we’re offering something similar for each of our 7 noon games in April/May, with a staff-led seminar and ballgame to follow at noon. We will surpass last year’s numbers in terms of total attendance, number of participating schools, and revenue generated. The geography of the schools amazes me – we have schools  coming from a 75-minute driving radius for this. We will also be hosting some fall sports business seminars in late August/early September for fall semester classes, and actually have set aside a few college nights for sport management clubs and majors who are interested in learning more.

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After the presentation, the students are given supplementary materials that guide them toward viewing the ballgame from a business perspective. A sample problem:

You are a new business owner who is looking to make a splash in the Chicagoland area, bringing new customers and revenue to your business. You’re at the game this afternoon, and observing how many different opportunities there are to market your product to an audience. Here are two examples you notice:

Souvenir Giveaway

Outfield Billboard

List any other marketing opportunities for your business that you see or hear during the game.

And in 2011, the program will expand even further. Writes Touney:

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Reading your blog helped spawn an idea to make the event even more interactive, by having the schools, upon returning into the classroom, create a video presentation where they essentially come up with a between-innings promotion and explain not just how they’d market the promotion, but how they’d execute it as well. I don’t think we give high schoolers enough credit; their knowledge of popular trends, fads, insight on social media are just a few examples that come to mind.

Touney’s final point is one I agree with wholeheartedly — in addition to exposing the students to new concepts, the teams staging such seminars could benefit from the creative and culturally-relevant ideas offered by the students.

So how is else is doing/might do something of this nature? Let’s hear it!

Apologies that today’s post has been wonkier than Willie’s chocolate factory. To make up for it, here’s an artist’s rendering of the Reading Phillies’ highly-anticipated Carlos Ruiz “Chooching Owl” giveaway. Remember, this thing is actually going to say “Chooch.”

chooch.GIF

Oh, so it’s more you want, is it? Well, here’s footage of Charlie Sheen spoutin’ his bull to a Bull. Hornsby, the soon-to-be-revamped mascot of the Tulsa Drillers, really shows his range here.

As usual, I implore anyone to get in touch for any reason.

benjamin.hill@mlb.com
twitter.com/bensbiz

Bull Hiring, Ball Handling, Bow Hunting, and Bob

Tomorrow’s post will be the last of 2010, and dedicated to holiday content. But that’s in the future. What’s in the present is the year’s final blog bouillabaisse — time to throw it all in a pot and stir it up real good!

To begin, I’d like to highlight an intriguing job opportunity: The Tulsa Drillers are currently searching for a full-time Mascot Coordinator and Performer. Do you have what it takes to be the next Hornsby?

hornsby.jpg

The Drillers are currently in the process of revamping Hornsby, and have hired “mascot doctor” Dave Raymond (the original Phillie Phanatic) to assist with the process. And while the club is listing the mascot coordinator position as an internship, they are also making it clear that the potential for full-time salaried employment exists for 2012.

It’s good to see mascots get this kind of respect. Having a talented and dedicated performer in the furry suit can help a team’s marketing efforts immeasurably and lead to far greater visibility within the community.

And speaking of talented performers, check out the latest dispatch from Slugger of the Tennessee Smokies:

But with all due respect to Slugger, others out there are displaying a little more ambition in their offseason endeavors. The Tri-City ValleyCats recently announced their “4 in 24 Project,” in which they’ll renovate four local youth fields in the span of just 24 hours (!!!)

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Sez the team:

The renovations will take place in early April of 2011, with work scheduled around the clock. In order to bring the selected fields to game ready conditions, each one will have new sod placed in their infield while also seeing their pitchers mound and homeplate areas re-built.

I’ll be keeping my eye on this one like a crossbow hunter keeps his eye on a deer. And — what a coincidence! — that leads me to my next topic: Hawkins Gebbers is the latest player to be featured in the “Offseason With the AquaSox” series. If you’ve never seen a Minor League player exhibit his crossbow skills before…well, that’s about to change:

Moving on to an issue of far greater import, the Altoona Curve have announced the five finalists in their “Name the Engineer” contest.
Curve_engineer.jpg

Your choices are Tenacious, Casey, Buster, Loco, and Choo Choo Charlie. Vote HERE, and make sure to choo-choose wisely.

Finally, the passing of Bob Feller last week got me thinking about how I had interviewed him just eight months prior. The occasion was the grand opening of the Hank Aaron Childhood Home and Museum in Mobile, and Feller was one of the Hall of Famers on the star-studded guest list.
This brief clip shows just how sharp Feller was, getting the most out of life at the age of 91. And while it didn’t seem like much at the time, I’m very grateful I had the opportunity to speak with a true legend of the game.
benjamin.hill@mlb.com
twitter.com/bensbiz

Still Recapping, Moving Images

busted.jpg

If you thought I was done recapping the 2010 season, then you thought sensibly.

You also thought wrong. 

One (self-imposed) task remains, and that is to dedicate a post to the best team-produced videos that appeared on this blog in 2010. This is an entirely subjective task, of course, but it is indisputable that the following videos you are about to see possess ample comedic chops. 

In reviewing the year that was, I came to the realization that my favorite videos of the season had the following three things in common: They featured players, they were short (under two minutes) and they were funny.

No team was better at combining the following three criteria than the Peoria Chiefs, who put out videos featuring boy bands, models, and karaoke superstars. But my personal favorite paid homage to the sweet sounds of Motown.

The Tulsa Drillers were able to provide great insight into the culture of the bullpen, whose denizens are free to focus on matters follicles.

In Everett, meanwhile, the players were more concerned with that which resided above the upper lip.

And since we’re talking about players, I would be remiss if I didn’t include the masterwork of Reading Phillies sluggers Tagg Bozied and Matt Rizzotti.

The Charlotte Stone Crabs also used players to great effect throughout the season, as part of their “This Is Stone Crabs Baseball” ad series. This one, starring Isaias Velazquez, was my favorite.
 .

Velazquez has good reason to be upset, and as this video amply illustrates it is not wise to mess with Minor League Baseball players. Behold, the “aqua-palypse” that took place in Gwinnett County.

Of course, a good Minor League video doesn’t necessarily need to feature the players at all. Lakewood BlueClaws intern “D-Bo” made a name for himself this season with a series of videos designed to highlight upcoming promotions. Here’s a sample, with sight gags a-plenty:
 

Amazingly, I’ve gotten this far without posting a parody video. Let’s rectify that immediately, by checking out the Binghamton Mets unique take on “Twilight”.

But nothing inspires parody more than early ’90s West Coast gangsta rap, as evidenced by these two works of art.

The above video was produced by the Peoria Chiefs, bringing this post full circle. But before closing this one out, I have just one more thing to announce:

It’s Peanut Butter Jelly Time!

Boy oh boy is it ever.

benjamin.hill@mlb.com
twitter.com/bensbiz

Chairman of the Smorgasbord

smorgas.jpgFor reasons too convoluted to explain, today’s blog post is being crafted from the lobby of a Marriott in Philadelphia. I just paid $12.95 for internet access, but the smooth jazz blaring from the ceiling mounted speakers is complimentary. 

That’s right — I’m paying to blog. For you. It’s been a bit of a come-down no longer being on the road, but still I must dutifully provide the content no matter what the situation. 
And today’s content shall be a delightful Friday afternoon smorgasbord. 
Let’s begin with a video from a team I was lucky enough to recently visit — the Gwinnett Braves. After being hit in the eye by a Reid Gorecki foul ball, a young fan returned to the ballpark in order to reap the spoils of her unfortunate injury. For all involved, this is an excellent example of life’s proverbial lemons being turned into a refreshing glass of lemonade.

Those who make their livings as relief pitchers generally don’t have to worry about doing right by young fans whom they have inadvertently injured. Therefore, they are free to frivolously focus on matters follicle. 
 

The Drillers’ mult-tasking multi-media department has also just released a new episode of “The Bulled and the Beautiful”. At this point in the saga, answers are far exceeded by questions. 
Of course, the first club to produce a mascot soap opera melodrama was the Lehigh Valley IronPigs and their “As The Bacon Turns” series. Recently, the ‘Pigs gave away a “Chris P. Bacon” bobblehead, the first in a series of interlocking pork racer promotions. Fans are encouraged to collect all three in order to stage their own sprinting meat competitions. 
Lehigh Valley_Chris P.jpg
Staying on the theme of racing-related Lehigh Valley promos, the IronPigs recently took the field whilst sporting “Philly Flyer” jockey jerseys. Behold: 
Lehigh Valley_jockey1.jpg
Lehigh Valley_jockey2.jpg
 
Might as well stick to this racing theme that has emerged by mentioning that the Lake County Captains staged a NASCAR Weekend promotion that included video game racing simulators, race-used tire giveaways, NASCAR tickets, Jimmie Johnson look-a-like contests and, of course, an on-field tire race. 
But Captains are naturally more home on the water, which led to an overlapping “Nautical Day” promotion. Katie Spotz was the guest of honor, an individual who rowed across the Atlantic Ocean (somebody was going to do it schooner or later). Spotz also brought her history-making boat to Classic Park: 
Captains_nautical.jpg
A final noteworthy item from Lake County is the team’s “Browns Backers” promotion featuring an appearance by Cleveland wide receiver Josh Cribbs. A reminder to all teams out there — tailgate-deprived football fans are almost always up for some off-season congregation. Why not cater to your market’s local booster clubs?
Lake County_Browns Backers1.JPG
Lake County_Browns Backers 3.JPG
That’ll do it for this blogging week. I’m currently scheming my next road trip, but in the meantime please send along potential Biz Blog content. My supplies are running low, and that’s an unacceptable situation for such a promotionally fertile time of year. 
And, finally, I’d like to mention that I am always available for interviews. Recently I’ve been on the radio in Michigan, Tennessee, New York and Vancouver and this has whetted my appetite for more. Why not devote some air time to the glory of Minor League Baseball promotions?
Signing out from the Philadelphia Marriot, $12.95 well-spent. 
benjamin.hill@mlb.com
twitter.com/bensbiz

Moving On Down

Thumbnail image for lad.jpgI find myself with much random material that I would like to share with you, an individual who I presume possesses at least a passing interest in Minor League Baseball game operations and promotions.

In order to create some sort of order from the chaos, I shall organize said material by level of play. Let’s start at the top of the Minor League ladder, and then move down rung-by-rung until, finally, we find ourselves back on solid ground.

This may take a few days, actually…

Triple-A

The Toledo Mud Hens established a Fifth Third Field attendance record this past Friday, and it wasn’t because of a “National Dance Like A Chicken Day” promotion that came complete with complimentary chicken hat:

chicken.JPG
No, the primary draw was Crystal Bowersox. My hopes of an exciting new fad in jewel-strewn footwear were quickly dashed when I found out that Crystal is an “American Idol” finalist who hails from Ohio. 13,200 turned out to see the up-and-coming troubador sing the National Anthem; I have yet to confirm if she later led the crowd in a spirited rendition of the Chicken Dance.

– Those same Toledo players who enjoyed the vocal stylings of Ms. Bowersox are not nearly as enamored of opposing mascots, as this item from the latest “International League Notebook” makes clear:

Durham mascot [Wool E. Bull] was pelted by water balloons from the Toledo dugout
when he
wooly.jpg appeared on the field [May 12], but it wasn’t quite as funny
when the mascot slipped on the wet grass and suffered an apparent knee
sprain.

“Just what we needed — Wool E. Bull is hurt. The training room is full
already,” Durham manager Charlie Montoyo told the
Durham Herald-Sun.


– The last time I wrote about mascot injuries, the costumed character in question was “Pops” from the Syracuse Chiefs.     Fortunately, Pops seems to be okay these days, as the only thing I have to report from Syracuse is that the team’s blog is currently featuring an amusing rundown of International League hotels.  The latest such establishment to be featured is Pawtucket’s Comfort Inn. 

– Which brings me to my next item, as the excellent blog of Pawtucket broadcaster Dan Hoard recently featured a post on Mike Cameron’s over-the-top generosity during his recent rehab stint with the club. An excerpt:

Cameron took the notion of being a big-leaguer to new heights on Thursday when he purchased a luxury box for Game 6 of the Celtics/Cavs playoff series and invited the PawSox players and coaches to join him. 

Double-A

I mentioned this in this week’s “Promotion Preview” column,but the Richmond Flying Squirrels have launched an interesting weekly promotion in this, their inaugural season: “Where’s Parney”. Writes director of promotions Christina Shisler:   

Every Friday our VP and COO, Todd “Parney” Parnell
frequents a different sponsor’s location (restaurant or bar) after the game and
our fans must track him down! We include hints throughout the week on where he
will be on our e-newsletter, Facebook, Twitter and website and the first 20
fans to find Parney out at one of our “Where’s Parney” sponsor locations win a t-shirt and get to hang out with the Squrirels VP!

Keep in mind, folks, that this is the man everyone is trying to find:

Thumbnail image for Thumbnail image for Richmond -- Parny Unitard beleaguered.JPG 

– Moving from Flying Squirrels to Fisher Cats (as I so often do), New Hampshire’s Eastern League franchise recently welcomed its Two Millionth Fan. Congratulations to 10-year-old Brendan Howard for his well-timed turnstiling.

– Meanwhile, in Tulsa, it appears that another mascot-themed soap opera has entered theThumbnail image for hornsby.jpg fray. I say “another”, because THIS exists in Lehigh Valley. So now we have “Bulled and the Bluetiful” and “As the Bacon Turns”. Anyone want to suggest other potential Minor League parody soap opera titles?

This particular blog post is quite like a soap opera, in fact, in that it shall end with three words that signify the promise of much more to come:

TO BE CONTINUED

benjamin.hill@mlb.com
twitter.com/bensbiz

Slugging Saints, Bored Broadcasters, Horse Hoarders, and Tulsa Troubadors

zephyrs.jpgThis past Wednesday, the inaugural “Heath Evans Charity Softball Game” was held at Zephyrs Field in New Orleans (home of the New Orleans Zephyrs, natch).

The event featured Evans and a whole slew of his New Orleans Saints teammates, but it was Super Bowl MVP Drew Brees who stole the show. The multi-talented QB hit home runs from both sides of the plate during the home run derby portion of the evening, and then bashed another one during the game itself.

Somewhat inexplicably, no professional-grade video seems to exist of Brees’ batting barrage. But a few amateur cinematographers documented it to the best of their abilities, as seen here:
 

From the right:

And during the game:

Moving on from baffling under-documentation to copious over-documentation, the Modesto Nuts recently released a video that details just how maddening (and interminable) rain delays can be. Absurdity levels are off the charts on this one:
 

And speaking of absurdity, the Lakewood BlueClaws have been releasing videos that are jam-packed with groan-inducing puns and shameless sight gags (meaning that inclusion on this blog is guaranteed). Meet “D-Bo”, who provides a joke-filled tour through the ins and outs of the team’s upcoming homestand:
 

Finally, the Tulsa Drillers are one of many teams to stage a local variation of “American Idol”. This recently released video illustrates a dramatic disparity among the talent levels of the various contestants:
 

It might be hard to say goodbye to yesterday, but it sure is easy to say goodbye to today.

Until we meet again, I remain: 

benjamin.hill@mlb.com
twitter.com/bensbiz

Two Good Ideas and Then A Picture of Food

A common water cooler topic amongst baseball fans with access to water
coolers and the inclination to use them is this:

“If you were a
professional baseball player, what would your walk-up music be?”

The
Tulsa Drillers recently put that question to members of their own front
office, resulting in a quick and funny YouTube video:

– But to return to the main topic of “interesting and easy-to-adapt ideas”, the Tennesseesmokies.gif Smokies have a good one in the form of their “2010 Starting Line-up Challenge.”

A good friend of mine, whose name rhymes with “Chess Varese”, will explain things from here:

Now through the end of March, we’re giving you the chance to win
$1,000 by correctly guessing which Smokies will be starting on Opening
Night…April 14. You will only need
to guess which nine players will be starting in the field (and which
position in the field you think they will be starting at); you do not
have to also guess where these nine players will be batting…Now we know that our 2010 24-man roster won’t be announced until early
April. So a little research may be involved on your end to come up with
the nine Smokies players you think will be starting on Opening Night.

This contest works for three reasons:

1. It involves the promise of cold, hard cash.
2. The promise of such cash will spur fans to familiarize themselves with this year’s crop of players.
3. This desire to learn about the players will serve as an incentive for fans to check out the team’s web, Facebook, and Twitter pages for more information about what’s been going on in Spring Training.

It’s a chain reaction of positive publicity that once again proves that money is the be all and end all.

– I apologize. Here it is this late in the post and I haven’t written anything about food. Let me rectify this grave oversight by mentioning that the Toledo Mud Hens unveiled their new 2010 food items yesterday. This highlight of this array of culinary delights is the Fifth Third Fanatic Freeze, consisting of 15 scoops of ice cream and an array of toppings. 

ftffs.jpg 

This massive concoction will be served at a concession stand with the peculiar name of Casey’s Creamery/Taco Hut. In my humble opinion, this establishment needs to start serving THIS immediately.

You don’t even need to click on the above link to know what it will be. It’s Taco In A Helmet. I always link to Taco In A Helmet. It’s just what I do. And — look! — here it is yet again: 

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There is no escape from Taco In A Helmet.

benjamin.hill@mlb.com
twitter.com/bensbiz

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